The Science Behind a GoPro Launch Video

Creating a GoPro launch video can be unpredictable and challenging, but there are formulas that have surfaced over a handful of iterations that shine an interesting light on how mathematical and precise the creative process actually is. I have broken these ideas down into 3 simple formulas that I have personally found to be very helpful when approaching a large scale video project such as a GoPro launch reel.

Great breakdown of how the GoPro Session launch video was made.


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